Decision Register · Ranch Supply Co.

REOPENED ×3

How decisions die

The same decision, living in a meeting

Monday

Sam 9:14 AM

ok calling it. spring promo is 25% sitewide. locking it in.

Dana 9:16 AM

sounds good

Thursday

Theo 2:41 PM

wait, are we doing 25 or 20 plus free shipping? the ad copy I got says 20

Sam 2:58 PM

pretty sure we said 25? check with Dana

The next Tuesday

Dana 11:03 AM

heads up, Klaviyo already went out at 20. going with that for now, we can revisit after

Decided Monday. Questioned Thursday. Quietly re-decided the next week by whoever shipped last. Nobody remembers deciding.

The same decision, living in the register

Lock spring promo at 25% sitewide

Verified

Decision: 25% sitewide, code SPRING25. No free-shipping stack. No exceptions by channel.
Owner: Dana Merritt
Consulted: Sam Voss, Theo Ruiz, June Park
Verified: Apr 18. Ads, email, SMS, PDP, cart. All five surfaces match the register.

2/26 proposed3/2 decided3/2 communicated3/3 acknowledged3/9 implemented4/18 verified

Same decision. One owner, written down, checked on every surface until it held. It never came back to a meeting.

8 decisions · 5 closed and holding · 1 reopened (that's the leak)

Lifecycle: proposed → decided → communicated → acknowledged → implemented → verified · reopened = the failure state

State

Decision

Owner

Age

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